Kate Berridge
new form of absolute rule as the tyranny of fashion propelled Paris to a position of great power. Versailles bowed to Paris, as the ladies of the court obeyed every dictum from the hairdressers and stylists of the Rue Saint-Honoré. Growing up, Marie was barely more than a rolled-out bale of cloth away from the Rue Saint-Honoré, and, as we have seen, canny Curtius had commissioned fine clothes from Rose Bertin to enhance the feeling of authenticity of the costume of Marie Antoinette.
    It was a society that treated serious subjects lightly, and light subjects seriously. Specifically, wars and the perilous state of the national economy inspired fashion accessories, hairstyles and light entertainment. For example, French involvement with the rebelling British colonies in America gave rise to a ballet themed on the conflict, and a hairstyle called Les Insurgents . There was also a commemorative hat with a warship in full sail to mark the naval battle of Belle Poule, and when the national coffers were empty, literally without funds, hats without crowns, ‘ sans fonds ’, were fashionable, and named à la Caisse d’Escompte . In contrast, the length of a ruff and the cut of a coat were subjects of the utmost gravity. Appearances were taken even more seriously than behaviour, a blind eye was turned to vice,but ridicule through inappropriate dress was social suicide, especially in court circles. These skewed priorities were reflected in the new fashion and lifestyle press that came into being at this time, with magazines such as Galèries des Modes and Cabinet des Modes being packed with tips on the latest looks for interior design and the textiles and prints to be seen in.
    These priorities seem to have been adopted by Marie as well, for throughout her life she placed great emphasis on the details of dress (professionally, not personally), and her memoirs are most valuable for the amount of information about costume and uniforms, with barely any insights, analysis or opinions about the more serious issues of the day. Her descriptions are like entering a musty wardrobe. We get a vivid sense of the cut and cloth of famous historical persons’ dress, but a less clear impression of the cut of their character. Typical of this approach is her account of Voltaire’s appearance:
    He wore a large flowing wig, like those which were the mode in the time of Louis the Fourteenth, was mostly dressed in a brown coat with gold lace at the button-holes and waistcoat the same, with large lappets reaching nearly to the knees and small clothes of cloth of a similar description, a little cocked hat and large shoes, with a flap covering the instep and generally striped silk stockings. He had a very long thin neck and when full dressed had ends to his neckcloth of rich lace, which hung down low as his waist; his ruffles were of the same material, and according to the fashion of the day he wore powder and a sword.
    In sharp contrast was the ‘Armenian costume’ of Rousseau, and the ‘black corded velvet’ favoured by Mirabeau.
    Clothing reflected the heightened interest there was in the present. While leopards don’t change their spots, people do, and when Louis XVI acquired a zebra stripes suddenly appeared on virtually every man of the moment, as recorded by Mercier: ‘Coats and waistcoats imitate the handsome creature’s markings as closely as they can. Men of all ages have gone into stripes from head to foot even to their stockings.’ More formative for Marie’s future development was her witnessing the perpetual drive for novelty, with the public embracing and then rejecting one person and product after another. There was Parmentier, the agriculturalist, who inspired potatoes as a motif oneverything from fans to cambric cotton prints and wallpaper. The much fêted ambassador Benjamin Franklin, who with his beaver hat and homely dress endeared himself to the Parisians as a man of the

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